An SMS gateway acts as a translator between business applications and systems and its customers and employees. It facilitates text messaging through the SMS centres of different network providers. With SMS messages, the user does not need to download an app or do app updates to receive texts. The benefits of a multi-faceted SMS gateway […]
Benefits of an SMS Gateway
May 22nd, 2024Bulk SMS Gateway Features
May 19th, 2024Bulk SMS gateways allow users to send large quantities of messages to their customers and employees. To get the most from your bulk SMS gateway, make sure it includes features such as the ability to integrate with your business’s systems and software, automated alerts, international reach, as well as a way to communicate in both […]
International SMS Gateway APIs
May 16th, 2024An international SMS Gateway API (Application Programming Interface) is a feature that allows companies to integrate their apps with an SMS gateway provider. An example would be linking Microsoft Outlook email or a business’s customer database to send SMS messages globally. For enterprises looking for an SMS gateway with international reach, 160.com.au provides SMS messaging […]
SMS Gateway Costs
May 13th, 2024The cost of an SMS Gateway varies based on the number of SMS messages sent. When purchased in advance as a bulk order, it can be one of the most affordable forms of SMS messaging. Those looking for the cheapest SMS gateway option should examine 160.com.au’s offerings. We provide messaging in nearly every country at […]
What Is an SMS Gateway API?
May 10th, 2024An SMS gateway API (application programming interface) is a programming interface that allows software like Customer Relationship Management (CRM) to communicate with the SMS gateway digitally and provide data. This is useful for importing customer databases and marketing campaign lists. Individuals and businesses that want to take advantage of SMS messaging campaigns should seek an […]
What Is an SMS Gateway Code?
May 7th, 2024An SMS gateway code is a secure code that allows users access to an SMS gateway service. An SMS gateway service allows individuals and businesses to send SMS text messages from any internet-connected device. The key to obtaining an SMS gateway code is by working with a bulk SMS gateway service provider such as 160.com.au. […]
How to Use an SMS Gateway
May 4th, 2024To use an SMS gateway, select a provider such as 160.com.au. Next, integrate it with your own customer database or CRM provider. Finally, craft the intended message and send it out to your recipients. In essence, an SMS gateway is a provider that allows individuals and businesses to send and receive SMS text messages from […]
Email And SMS Marketing 101: A Quick Guide (Updated 2024)
May 2nd, 2024SMS marketing is not a new technology, but, at the time of this writing (2024) SMS messaging has become highly relevant for two main reasons: Mobile adoption The declining effectiveness of modern online marketing Let me explain… Mobile Usage In Australia, there were 19.9 million mobile users in 2017, the number of Australian smartphone users […]
How Do Email and SMS Marketing Impact Retention?
April 30th, 2024Customer retention is a critical aspect of any successful business strategy. While most businesses will focus on acquisition it’s the retention or keeping of customers where all of the real profit is made. In this article, we’ll cover some ideas on how you can use email and SMS to impact retention and drive more revenue. […]
How Often Should You Send Email to SMS Marketing?
April 28th, 2024Quick Answer: The ideal frequency for sending SMS messages varies depending on the industry but here are some general guidelines: Marketing Industry: Sending one SMS promotion per week is considered ideal, with two to six text blasts per month being the standard recommendation. Ecommerce Industry: Research suggests that sending messages during lunch and early afternoon […]