Low SMS Response Rate Solutions

April 7th, 2025

You’re sending out SMS messages, maybe feeling pretty good about reaching people directly on their phones. But then… crickets. You check your reports, and the response rate is disappointingly low. Sound familiar? It’s a common frustration, seeing that potential slip away. We’ve narrowed down the top 5 reasons why your list is not responding and […]

Build Your Own Custom SMS Marketing Plans

April 6th, 2025

If you’re looking for a super simple SMS marketing plan, then feel free to use the below template/guide to get you started, feel free to add/remove parts so that the plan is highly specific to your business and goals.   [Your Business Name] – Easy SMS Text Plan Think of this as your simple guide […]

Top SMS Statistics for Australian Businesses in 2025

April 5th, 2025

SMS is a powerful and vital channel for Australian businesses, offering direct customer reach for engagement and conversions. Key takeaways for 2025 include: High Performance: Compelling open rates, strong engagement, and significant ROI. Growing Adoption: Increasing use across various industries. Compliance is Key: Navigating Australian regulations (Spam Act, Privacy Act, Sender ID Register) is crucial for trust and […]

Tips For Building SMS Subscriber Lists

April 4th, 2025

Why Even Bother with SMS? You might be thinking, “Isn’t texting a bit… personal?” Yes, and that’s exactly its power! Unlike email or social media, SMS cuts through the noise. Incredible Open Rates: SMS messages boast open rates often cited around 98%. Compare that to the average email open rate (around 20-30%). Your message will be seen. Immediate […]

Realtor SMS Marketing: Templates That Actually Work

April 3rd, 2025

Being a realtor means juggling a million things, right? You’re showing properties, negotiating deals, handling paperwork, and constantly searching for that next lead. Staying connected with everyone – potential clients, current clients, past clients – feels like a full-time job in itself. You know communication is key, but emails get buried, and voicemails often go […]

What Makes a Winning SMS Campaign? Everything You Need To Know

April 2nd, 2025

A winning SMS campaign boils down to five key things: getting explicit permission to text people, delivering real value they actually want, sending messages at the right time, keeping your message crystal clear and concise, and including a strong call-to-action (CTA) that tells them exactly what to do next. Get these right, and you’re miles ahead. You’ve heard the buzz about SMS marketing. […]

Bulk Messaging: Mistakes To Avoid

April 1st, 2025

Sending messages to large groups, especially using SMS, is incredibly powerful. Think about it: nearly everyone opens their text messages, usually within minutes. It feels more personal than email. When done right, it’s a fantastic way to connect with your audience, send reminders, share offers, and build loyalty. But… (and it’s a big but) it’s […]

How To Use Email Marketing And SMS Marketing To Drive More Sales

March 31st, 2025

It can be frustrating. You put effort into your messages, but sales aren’t climbing like you hoped. What if there was a smarter way? A way to combine two powerful tools you might already be using, but separately? Get ready. We’re diving into how pairing email marketing with SMS marketing can seriously boost your sales. […]

Is SMS Direct Marketing?

March 30th, 2025

Yes, absolutely. SMS is a powerful form of direct marketing because it delivers messages straight to your customer’s personal device, creating an immediate and personal connection. Ever wonder how some businesses seem to pop up right on your phone with offers or updates? Maybe you’ve received a text about a sale at your favourite store or a […]

What is the difference between email and SMS marketing?

March 29th, 2025

  Quick answer: The biggest difference? SMS marketing hits instantly (like a text from a friend) for urgent, short messages with near 100% open rates. Email marketing allows for more detail, visuals, and storytelling, perfect for newsletters or promotions, but with lower (around 20-30%) open rates. Think of SMS for a quick nudge and email for […]